Consumers beware! Why in addition to any actual impacts COVID has on markets for goods and services, the current conditions are perfect for savvy salespeople to deploy the most persuasive tricks in their bag. And they’re already on show.
Tom McCarthy, through Mr Double Speaker, is discovering his voice in a less intermediated way – the century old format of blogging.
Averse to labels (including writer, lawyer and retail business-owner) and scared of being pigeon-holed, might he find solace through blurring the lines of writer, editor and publisher? Or will this bastardised model prove too powerful?